This way, you’re not blogging for the sake of blogging and are more likely to see a return on your investment.
Consider each product or service individually, and ask these questions.
What hurdles are preventing your prospects from making a purchase?
Addressing the objections people have about your business is the best way to improve your lead generation efforts.
A gold mine for finding these objections is on webinar chat boxes. You can either examine your own webinars or those of your competitors.